The following enormous issue to solve in cannabis will be to figure out how to associate our abundant information sources to help cannabis producers make informed supply chain decisions that give consumers what they want at the best price.

Accomplishment in the inexorably aggressive cannabis commercial centre of the future means cannabis operators must inform and adapt their supply chain with data across these dimensions.

Envision a world where cannabis growers use plant genetics and cultivation data to enhance specific chemical profiles in a plant because sales data shows a particular set of consumers prefer those profiles.

Eventually, somebody will optimize the consumer experience and build the next billion-dollar cannabis company.

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